The official token of BLOND:ISH’s world. Brought to you by P00LS.

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Creating $ISH is a pivotal step in manifesting BLOND:ISH’s vision to build a token-based ecosystem based on social currency. Through the introduction of the $ISH token, BLOND:ISH’s sub-communities will now become active collaborators, positioning BLOND:ISH fans at the very center of a world they help build and strengthen. With the $ISH token, you have access to exclusive content from BLOND:ISH, including new music, unreleased edits, tracks and much more. $ISH token holders can also secure access to upcoming shows, backstage passes and FREE HUGS during meet & greets at live shows and events. With the $ISH token, you have unparalleled access to BLOND:ISH’s physical and virtual world! 

Do you want to engage more deeply with BLOND:ISH? The $ISH token is your ticket to participate in their journey and access others seeking the same. Get ready to be a founding member of a new kind of community. This whitepaper outlines how token holders can take part in the BLOND:ISH world.

 1. The $ISH token


Canadian producer/DJ and environmental activist BLOND:ISH is recognized as a leader in the Web3 music space. BLOND:ISH embodies a spirit of positive energy, whether touring worldwide or fighting to eliminate single-use plastic, through her Bye Bye Plastic Foundation.

Part of BLOND:ISH’s vision is to lead humans to a Happy Happy World - a parallel reality where systems are whole and unbroken, and people live in abundance and happiness. It is a place where all the aspects of the current system that limit human potential and possibilities are improved and solved. Her ultimate goal is to share access to this Happy Happy World with her entire community.

The $ISH token will allow access to exclusive products, services and IRL events for token holders in the BLOND:ISH community.

B. What is the $ISH token?

$ISH is an ERC20 token issued on the Ethereum blockchain, and the official Web3 token of BLOND:ISH.

The mission of the  $ISH token is to encourage fans to help build a place of abundance, freedom and happiness, hand in hand with BLOND:ISH herself. $ISH represents the official currency of the BLOND:ISH ecosystem and will be an ERC20 token issued on the Ethereum blockchain. The purpose of $ISH is to guide the community towards BLOND:ISH’s vision for positive change while simultaneously empowering her community to become stakeholders and founders of the BLOND:ISH world. Effectively, the goal is to decentralize BLOND:ISH and Happy Happy World. The $ISH token is both the center of gravity of the BLOND:ISH ecosystem and the energy source of the global community that underwrites Happy Happy World and allows it to grow.

The first and biggest token holders are key members of the BLOND:ISH community. Get ready to be a founding member of a new kind of community.

C. P00LS x $ISH

Traditional spheres of influence — from Hollywood to Wall Street and Silicon Valley — are converging more now than ever before, forming a new marketplace with creators and their audiences at the center.

Enter cryptocurrencies: a new way for creators to engage directly with their fans through access to real life and metaverse experiences, products and activities.

P00LS partners with creators to create and distribute their cryptocurrency tokens, leveraging its best-in-class, gamified system to engage the BLOND:ISH community and incentivize them to earn $ISH. On the P00LS launchpad, users can earn creator tokens. The $ISH token will be developed by BLOND:ISH.

$ISH tokens can also be bought and sold on the zerozero decentralized exchange. The zerozero DEX is a decentralized protocol, built for and governed by holders of $00, the governance token for the zerozero ecosystem.

For a few months, the token is only available for people to earn it for free through the P00LS launchpad. Members of the community will have the opportunity to show their engagement and be rewarded for it. This period is called the genesis launch. Once the genesis launch period ends, $ISH is available on the zerozero DEX and may also be available for purchase and sale through other venues.

2. Earn and use $ISH

Earning and acquiring $ISH tokens means taking part in a multi-layered journey. Each $ISH use case allows you to get one step closer to Happy Happy World. As an $ISH holder, you will have the opportunity to access special content from BLOND:ISH, including original music, remixes and BLOND:ISH’s music label Abracadabra. Through access to BLOND:ISH’s Happy Happy World, you can request and receive guaranteed replies on Track IDs from BLOND:ISH’s live sets. Soon token holders will be able to reserve access to MINT PASSES created by BLOND:ISH to unlock further access to her NFTs, and the perks they offer in  Metaverses like Sandbox, Metropolis and more. Use cases will constantly evolve within the $ISH ecosystem. The goal is to bring unprecedented opportunities to $ISH token holders. 

More details will be revealed on BLOND:ISH’s socials in the coming months.  

3. $ISH Distribution

A. Distribution

$ISH is an ERC-20 token on the Ethereum Blockchain to allow for composability with the broader Ethereum ecosystem. The total supply of the $ISH token is 100,000,000 and is set to be completely distributed over a five year period.

The rate at which $ISH is distributed will decrease over the next five years to incentivize and reward early $ISH token holders.


B. Allocation

The $ISH token will be distributed to BLOND:ISH as a creator, BLOND:ISH’s community members such as fans and followers, key partners in BLOND:ISH’s ecosystem and those engaging with BLOND:ISH in DeFi.

The allocation structure of the $ISH token is as follows:




The BLOND:ISH will receive 10% of the total supply of the creator token $ISH. This allocation of tokens will be vested within a four year schedule from issuance.

Creator Ecosystem

The ecosystem surrounding the creator including key partners and companies will receive an allocation of tokens in order to integrate the token into their services and build its utility.

Airdrop to Community

Fans can earn $ISH tokens on p00ls.io by completing certain actions on the P00LS launchpad. Incentive mechanisms to earn tokens will change over time and new token drops will be announced on the P00LS launchpad. Other earning mechanisms will be introduced in the future.

Community Treasury

$ISH token holders will have access to a treasury of $ISH coins that can be used for the benefit of BLOND:ISH’s Web3 community. $ISH holders will be able to vote with their token on how this treasury is put to use. This treasury will be used to incentivize community growth and positive behaviors within the $ISH community.


$ISH token will be used to create the marketplace for $ISH.

C. Timeline


1. Genesis Drop

A genesis drop for $ISH took place in December 2021 at https://launchpad.P00LS.io/.

At this stage, anyone can earn $ISH tokens for free by answering questions and learning things about BLOND:ISH and her purpose among other actions. These tokens were held in the launchpad by P00LS for earners until token minting.

2. Token Minting

$ISH is minted after the first drops, and those who have earned $ISH are able to claim their tokens directly from P00LS through an airdrop mechanism. Once minted, the tokens will grant access to exclusivity to the $ISH ecosystem in Web3.

3. Marketplace Launch

After the launch, the $ISH token is added to the zerozero DEX. Holders of $00 will create a liquidity pool through an auction mechanism with $ISH. A portion of $ISH supply will be given to auction participants in exchange for an amount of $00, which will be used to create the initial $ISH/00 liquidity pool on the zerozero DEX.

4. Post-Marketplace Launch

After launching $ISH on the zerozero marketplace, it will become BLOND:ISH’s official social token. Major holders of $ISH will have the greatest access to BLOND:ISH content, perks, events and more.

Launchpad drops and new incentives will take place frequently on the P00LS launchpad and tokens will be up for grabs for anyone. BLOND:ISH’s Community Treasury allocation will be made accessible to the $ISH DAO as its vesting period ensues.

5. Token Lockups

During the one (1) year period following the date that the tokens are minted (Initial lock-up period), all tokens deliverable to the creator, creator ecosystem partners (partners, ambassadors, advisors, multisign signers), and P00LS Inc. (if any) shall be subject to an absolute bar on Transfers. Commencing on the expiration of the initial lock-up period, the tokens shall be released from the transfer restriction on a linear block-by-block basis over three years and transferable solely in compliance with all applicable laws, including U.S. securities laws, such that 100% of tokens are unlocked at the four year anniversary of the minting date.