The official token of Cultured’s world. Brought to you by P00LS.

última atualização
última actualización
Last updated
Dernière mise à jour:

Cultured Magazine brings the best from the worlds of contemporary art, design and architecture. With the $CULTURED token, dive deeper into the world of Cultured and gain access to new corners of its physical and digital world. As a holder of the $CULTURED token, you’ll unlock unparalleled access to exclusive content, special events and a chance to engage in the Cultured ecosystem like never before.

Do you want to engage more deeply with Cultured? The $CULTURED token is your ticket to participate in their journey and access others seeking the same. Get ready to be a founding member of a new kind of community. This whitepaper outlines how token holders can take part in the Cultured world.

1. The $CULTURED token

A. About Cultured

Cultured is a definition-defying publication that seeks to break down the borders between creative disciplines and showcase the complexities of the art ecosystem. A nationally distributed magazine in print, Cultured expands its reach online connecting with a targeted demographic of influencers, artists and collectors who engage with our platform as a 24/7 discovery vehicle. In its 10 years of publication, Cultured has become a trusted bellwether for art, design, architecture and fashion by consistently springboarding young voices into the conversation through thoughtful coverage.

B. What is the $CULTURED token?

$CULTURED is an ERC20 token issued on the Ethereum blockchain, and the official Web3 token of Cultured Magazine.

The $CULTURED token is the key to exclusive content and experiences reserved for the Cultured community. As a holder, you have access to BTS content to photoshoots, guest list entry to special events and the chance to win a curated studio and gallery guide created by Editor-in-Chief, Sarah Harrelson.


Traditional spheres of influence — from Hollywood to Wall Street and Silicon Valley — are converging more now than ever before, forming a new marketplace with creators and their audiences at the center.

Enter cryptocurrencies: a new way for creators to engage directly with their fans through access to real life and metaverse experiences, products and activities.

P00LS partners with creators to create and distribute their cryptocurrency tokens, leveraging its best-in-class, gamified system to engage the Cultured community and incentivize them to earn $CULTURED. On the P00LS launchpad, users can earn creator tokens. The $CULTURED token will be developed by Cultured.

$CULTURED tokens can also be bought and sold on the zerozero decentralized exchange. The zerozero DEX is a decentralized protocol, built for and governed by holders of $00, the governance token for the zerozero ecosystem.

For a few months, the token is only available for people to earn for free through the P00LS launchpad. Members of the community have the opportunity to show their engagement and be rewarded for it. This period is called the genesis launch. Once the genesis launch period ends, $CULTURED is available on the zerozero DEX and may also be available for purchase and sale through other venues.

2. Earn and use $CULTURED

You can earn $CULTURED tokens by completing actions on the P00LS launchpad and scanning QR codes during digital and IRL events. By holding $CULTURED, you become part of the growing ecosystem of projects and partners. $CULTURED holders play a critical part in building and strengthening the community, by engaging more directly with Cultured Magazine than ever before.

More details will be revealed on Cultured’s socials in the coming months.  

3. $CULTURED Distribution

A. Distribution

$CULTURED is an ERC-20 token on the Ethereum Blockchain to allow for composability with the broader Ethereum ecosystem. The total supply of the $CULTURED token is 100,000,000 and is set to be completely distributed over a five year period.

The rate at which $CULTURED is distributed will decrease over the next five years to incentivize and reward early $CULTURED token holders.

B. Allocation

The $CULTURED token will be distributed to Cultured as a creator, Cultured’s community members such as fans and followers, key partners in Cultured’s ecosystem and those engaging with Cultured in DeFi.

The allocation structure of the $CULTURED token is as follows:


The Cultured will receive 10% of the total supply of the creator token $CULTURED. This allocation of tokens will be vested within a four year schedule from issuance.

Creator Ecosystem

The ecosystem surrounding the creator including key partners and companies will receive an allocation of tokens in order to integrate the token into their services and build its utility.

Airdrop to Community

Fans can earn $CULTURED tokens on p00ls.io by completing certain actions on the P00LS launchpad. Incentive mechanisms to earn tokens will change over time and new token drops will be announced on the P00LS launchpad. Other earning mechanisms will be introduced in the future.

Community Treasury

$CULTURED token holders will have access to a treasury of $CULTURED coins that can be used for the benefit of Cultured’s Web3 community. $CULTURED holders will be able to vote with their token on how this treasury is put to use. This treasury will be used to incentivize community growth and positive behaviors within the $CULTURED community.


$CULTURED token will be used to create the marketplace for $CULTURED.

C. Timeline

1. Genesis Drop

A genesis drop for $CULTURED took place in May 2022 at https://launchpad.P00LS.io/.

At this stage, anyone is able to earn $CULTURED tokens for free by answering questions and learning things about Cultured and its purpose among other actions. These tokens are held in the launchpad by P00LS for earners until token minting.

2. Token Minting

$CULTURED will be minted after the first drops, and those who have earned $CULTURED will be able to claim their tokens directly from P00LS through an airdrop mechanism. Once minted, the tokens will grant access to exclusivity to the $CULTURED ecosystem in Web3.

3. Marketplace Launch

In the coming months, the $CULTURED token will be added to the zerozero DEX. Holders of $00 will create a liquidity pool through an auction mechanism with $CULTURED. A portion of $CULTURED supply will be given to auction participants in exchange for an amount of $00, which will be used to create the initial $CULTURED/00 liquidity pool on the zerozero DEX.

4. Post-Marketplace Launch

After launching $CULTURED on the zerozero marketplace, it will become Cultured’s official social token. Major holders of $CULTURED will have the greatest access to Cultured content, perks, events and more.

Launchpad drops and new incentives will take place frequently on the P00LS launchpad and tokens will be up for grabs for anyone. Cultured’s Community Treasury allocation will be made accessible to the $CULTURED DAO as its vesting period ensues.

5. Token Lockups:

During the one (1) year period following the date that the tokens are minted (Initial lock-up period), all tokens deliverable to the creator, creator ecosystem partners (partners, ambassadors, advisors, multisign signers), and P00LS Inc. (if any) shall be subject to an absolute bar on Transfers. Commencing on the expiration of the Initial lock-up period, the tokens shall be released from the transfer restriction on a linear block-by-block basis over three years and transferable solely in compliance with all applicable laws, including U.S. securities laws, such that 100% of tokens are unlocked at the four year anniversary of the minting date.